Just about the most stylish way of travelling to Europe’s largest property conference, the MIPIM Challenge involves a rally of classic sports cars driving from London to Cannes. When Jim Hindle, Trustee of The Rumba Foundation took on his five-year tenure as the Challenge’s Chairman, he planned a variety of fun and exciting routes for a prestigious line-up of cars that included E-Type Jaguars and Austin Healeys, brand new Porsches, Ferraris and Aston Martins.
Each year, a group of 10-15 cars would meet at Dover and make the 1,000-mile drive to Cannes over three days. Their first stop would either be at Etoges, in the heart of the Champagne region, or in Puligny Montrachet where the famous wine was sampled in a tasting to accompany a six-course gourmet dinner.